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pg.

39

Asia Media Group Berhad

Annual Report 2015

STATEMENT ON

RISK MANAGEMENT AND INTERNAL CONTROL

This Statement on Risk Management and Internal Control is made in accordance with the paragraph

15.26(b) of Main Market Listing Requirements of Bursa Malaysia Securities Berhad (“Bursa Securities”)

and as guided by the Statement on Risk Management and Internal Control: Guidance for Directors of

Listed Issuers, which requires Malaysian public listed companies to make a statement in their annual

report about their state of internal control, as a Group.

Board responsibility

The Board of Directors recognises and acknowledges that a sound risk management framework

and internal control system play an important role in good corporate governance and efficient work

processes.

The system of internal control covers not only financial controls but also non-financial controls relating

to the operational management, compliance controls and risk management. The internal control

system is designed to manage and mitigate the effects rather than to eliminate the risks. As such,

the internal control system can only provide reasonable and not absolute assurance against material

misstatement of management and financial information or against loss or fraud.

Risk Management Framework

As an integral part of the system of risk management and internal control, there is an ongoing group

wide risk management process for identifying, evaluating and managing the significant risks that may

affect the achievement of the Group’s business objective.

Risk management is firmly embedded in the Group’s management systems and its policy is reviewed

annually to ensure it is relevant and adequate to manage the Group’s risks, which continue to evolve

along with the changing of business environment. The Board strongly believes that prudent risk

management is vital for business sustainability and the progressive enhancement of the shareholders’

value.

It is the responsibility of key management, head of subsidiary companies and heads of departments to

identify, evaluate and manage risks faced by the Group on an ongoing basis with defined parameters.

The deliberation of risks and related mitigating responses are carried out at regular management

meetings of the Group. Significant risks are conveyed to the Board at the quarterly scheduled meetings.

The Board, working together with the Management, continues to take measures to further strengthen the

Group’s risk management system as one of the means to achieve the Group’s business objective and

to ensure that the Group is always alert to any situation that might affect its assets, income and profits.